2018 Airline Ancillary Revenue and Loyalty Guide (issued February 2018) SKU: 161347

The airline industry's best single resource in the quest for revenue success.  The latest Guide from IdeaWorksCompany!  Issued February 2018.


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All during 2017, the team at IdeaWorksCompany researched the top ancillary revenue producing airlines and the most generous frequent flier programs, and issued reports that described the industry’s service innovation and product development; as well as offering practical advice for airline management teams.  The culmination of this work is the 2018 Airline Ancillary Revenue and Loyalty Guide. The 260-page Guide includes every published report and survey issued by IdeaWorksCompany during the year and is comprised of four sections: 1) an abbreviated version of the Worldwide Report of Reward Availability from 2017, 2) the full collection of three research papers from IdeaWorksCompany, 3) the complete Worldwide Report of Ancillary Revenue based upon 2016 airline financial disclosures, and 4) detailed results from the 2017 Hotel Reward Payback Survey.